Housing Authority of the City of Austin:
Rosewood Courts Redevelopment Project
For more than a decade, the Housing Authority of the City of Austin has been working to provide housing improvements for Rosewood Courts residents. The Housing Authority asked Adisa Communications to lead its community engagements and communications efforts.
The Adisa Team Solution
Adisa Communications conducted research indicating that current residents were both excited and anxious about the planned new construction. The Adisa team developed a communications and community engagement strategy that would leverage residents as spokespersons while keeping the HACA and the greater Austin community informed of the process. Beginning in December 2020, the Adisa team spearheaded public engagement, education, and strategic leadership outreach in surrounding Neighborhood Associations and organizations.
Adisa Communications successfully completed strategic outreach to key stakeholders and developed engaging educational experiences for the residents of Rosewood Courts. Key project milestones include:
- Tax Credit Housing Application, Jan 2021
- Final Tax Application, March 2021
- Tax Credits Awarded and Groundbreaking, July 2021
- Relocation of Residents Construction Begins Fall 2021
- New Community Ribbon Cutting, Fall 2023